I've been reflecting on small podcast communities lately. The ones with maybe 50 regular listeners. Not thousands. Not millions. Just a tight group who show up.
And I've realized something: that's where the magic happens.
Enthusiasm Spreads
I've been reading Laws of Success, and one idea keeps hitting me: enthusiasm is contagious. Not in a rah-rah motivational speaker way. In a quiet, steady way.
When you show up consistently—whether it's a podcast, a newsletter, a weekly coffee with friends—you build trust. You create space for real connection. You give people something reliable in an unreliable world.
Small Numbers, Big Impact
The numbers don't matter as much as we think. A handful of engaged people beats a thousand passive followers any day.
I've seen this in my own wins: health improvements from showing up to the gym consistently. Friendships deepened by regular check-ins. Freelance work that came from staying visible to a small network.
The Long Game
Focus less on numbers. More on steady presence.
Show up. Be enthusiastic—not fake, not forced, just genuinely interested in what you're doing. Let that enthusiasm spread naturally.
The community you build might be small. But it will be real. And real is what lasts.